Preston Pablo had a banner year in 2023. Since signing with 31 East/Universal Music Canada in 2021, he has had rising chart success with his major label debut “Flowers Need Rain” with multi-platinum producer-songwriters Banx & Ranx. The quadruple platinum-selling single currently has over 50M global streams and has reached a Top 5 spot at Top 40 and Top 10 at Hot AC and Mainstream AC. Preston’s success continued, winning the Breakthrough Artist of the Year award at the 2023 Juno Awards, continued on a cross Canada tour supporting NF all while releasing "AY AY AY",  "For Keeps", "Believe" and featured on the global Punjabi hit "Admirin' You" with Karan Aujla and Ikky garnering new audiences around the world. Preston looks to continue growing his global fanbase in 2024 with his newest smash single, “Dance Alone”.